Project Description

Skyline High School Class of 1974, Oakland California

This project is a labor of love. My high school graduating class is full of the most enthusiastic and caring folks I know. Strangely, I didnʻt feel quite the same as in insecure teen-ager. Over the years, as my confidence increased, and my memory for all the angst decreased, I have rediscovered this group of people, and am enjoying every minute of it.

My role on the reunion committee is as the e-Communicator. With mailing costs increasing, the committee decided to discontinue using the U.S. Post for mailing reunion information. The committee and our Facebook community put on o grass-roots endeavor to locate as many email addresses as possible. Weʻve been very successful, which has allowed me to put together the following communications tools and related strategies.

  • Built a Class Website
  • Email Marketing
  • Database
  • Manage contact info
  • Track reunion attendance
  • Sadly, record names of deceased classmates
  • e-Commerce for selling tickets and collecting donations
    • Woo Commerce
    • Eventbrite
  • Social Media Outreach to find missing classmates
  • Facebook Group
  • LinkedIn Group
  • YouTube Channel